The Coupon Box Can Train Customers to Leave
A study-backed Shopify checkout post on how visible promo-code fields can distract shoppers, send them to Google, and turn checkout into a coupon hunt.
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A study-backed Shopify checkout post on how visible promo-code fields can distract shoppers, send them to Google, and turn checkout into a coupon hunt.
A study-backed Shopify post on why shipping cost, delivery speed, total price, and return policy are not checkout details. They are part of what the customer is buying.